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MKT 201 Marketing: Home

A research guide for finding marketing/business-related resources

About This Guide

Need to find information about a company? Case studies? Market research strategies? The purpose of this guide is to help you familiarize with the search process and find materials for your class assignments.

Many of the resources listed in this guide are part of the collections of the Brooklyn Library. The Library is located on the 3rd, 4th and 5th floors of the Library Learning Center (LLC Building). The Library's online collection, including databases, ebooks, streaming video clips as well as other digital resources are accessible on and off campus. 

Remote Access

No library barcode is needed to access databases and e-journal packages anymore! Instead, for registered students, LIU credentials (email username and password) will be used to check out materials and access electronic resources remotely. For more information, please check the LIU New University ID Card and the Library. Please contact the Circulation Department for help: bkln-libcirc@liu.edu; (718) 488-1338.

Key Topics Covered

Search vs Research

Develop a Topic

Library Resources

Library Services

Marketing/business-related resources

Library Hours

Subject Guide