MKT 201 Marketing: Databses & Articles

This database includes hard-to-find local and regional business publications, including McClatchey Tribune titles, with news about local companies, analysis, information on local markets and more. It also allows users to research employment opportunities, compile data on benefits and compensation, learn about corporate strategies and other topics from a local and regional perspective.

It contains Business, Management and Trade - scholarly and trade journal articles, dissertations, SSRN working papers, business cases and global and trade news. This database is one of the most comprehensive business databases on the market. It includes in-depth coverage for thousands of publications, most of which are available in full text and the latest business and financial information for researchers at all levels.

It contains Trade, Industry-focused information - journal articles, market reports, industry reports and news. This database includes in-depth coverage of companies, products, executives, trends and other topics. With ABI/INFORM Trade & Industry users can study and compare specific trades and industries, including telecommunications, computing, transportation, construction, petrochemicals and many others.

Covers all aspects of starting and operating a business, including accounting, finance, human resources, management, marketing, tax, and more. It combines authoritative periodical and reference content to support prospective and current entrepreneurs as well as business students. Experience an easy-to-browse interface mapped to four key stages—plan, fund, start, and manage—to fit your research needs at any point in your business's development.

Combines the content formerly found in Business & Company Resource Center with a new interface designed around the research goals and workflows of your diverse business research community. Easily find information on companies, industries and more in the context of timely news, statistical data, and in-depth reports.

This database contains company, industry, economic and geopolitical market research from three sources, including Hoover's Company Profiles, OxResearch from Oxford Analystica, and Snapshots.

Business Source Premier provides full text for nearly 8,350 scholarly business journals and other sources, including full text for more than 1,100 scholarly business publications. Coverage includes virtually all subject areas related to business. This database provides full text (PDF) for more than 350 of the top scholarly journals dating as far back as 1922.

ViewsWire delivers daily decision support for doing business in fast-changing world markets. ViewsWire highlights more than 250 important economic, political and market developments around the world and provides concise analytical briefings on their implications for business.

With a strong emphasis on titles covered in the EconLit database, this collection provides academic journals and magazines focusing on topics in economics. Perfect for business classes, users will find more than 150 full-text journals to support their research. Previous known as Business Economics and Theory.

Protection of assets is a concern for all: from the individual property owner to the multinational corporation, all have a vested interest in ensuring the retention of their assets, be it physical or intellectual. This collection, of journals, takes a broad view of this multimillion dollar industry, covering such topics as labor relations, mortgage banking, legal issues, and more. Previously known as Insurance and Liability Collection.

Company information on public and private enterprises in the U.S. and around the world, including company profiles, in-depth and historical financials, lists of officers, and the ability to create lists of companies by location, industry, sales, and/or type.

Search for coverage of a broad range of subjects including arts, business, children, education, general interest, health, humanities, international, law, military, multicultural, psychology, sciences, social sciences, and women's interests.

Statista is one of the world’s largest statistics portals. Providing you with access to relevant data from over 18,000 sources, our focus is firmly based on professional, clear, quick and consistent results. Our customized search query form provides you with a list of statistics, studies and reports relating to your search request within a matter of seconds - kick-starting your research.

Academic Search Premier provides full text for more than 4,500 publications, including full text for more than 3,600 peer-reviewed journals. PDF backfiles to 1975 or further are available for well over one hundred journals, and searchable cited references are provided for more than 1,000 titles. This database is updated on a daily basis via EBSCOhost.

ProQuest Central provides comprehensive, full-text, periodical coverage from databases across major subject areas, including Business, Health and Medical, Language and Literature, Social Sciences, Education, Science and Technology, as well as core titles in the Performing and Visual Arts, History, Religion, Philosophy, and includes thousands of full-text newspapers from around the world.

Search for coverage of a broad range of subjects including arts, business, children, education, general interest, health, humanities, international, law, military, multicultural, psychology, sciences, social sciences, and women's interests.